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McDonald’s makes my little ones Happy Readers!

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As a bookworm myself, I was shocked by the statistic in 2011 that almost a third of children do not own a book, however having worked in schools I believe it to be accurate ๐Ÿ™
My own eldest, Matthew, had a number of books before he was even born and I read to him every day in the last couple of months of my pregnancy. Anya is desperate to be able to read like her older brother. As a family we sit down every night and share books. Zach has me reading with him all day too!
Our house is teeming with books but nothing beats getting a new one.

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This year McDonald’s are giving away exclusive books with their Happy Meals. There are 8 to collect and they are centred on the main characters from 3 of the fun, fantastical books of Roald Dahl. The books were launched on 13th September and are available until 17th October.

Peter Andre and his family are supporting the campaign to get children reading: watch his video to see some of the activities available in the books which will get parents and children enthusiastic about reading.
We went to McDonald’s last week for Anya’s birthday and she was thrilled to receive a new book. What she didn’t know was that I actually had the whole set for the children to share and enjoy. Cue some very Happy Readers!

Roald Dahl is one of my favourite authors and I have passed my love of his books on to my children. Together we have read The Witches, The BFG, Matilda and plan to read the rest soon!
The Happy Readers books contains excerpts from Dahl’s books plus a range of activities including dot to dot, spot the difference, comprehension questions, stickers and a bookmark. The whole concept is to make reading fun and interactive. Parents play an essential role in inspiring children to read even when independent reading has become established.
Head on over to McDonald’s to build your book collection!

*This post has been sponsored but I have full editorial control so all words, pictures and opinions are my own.

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16 comments

  1. I agree reading is so important. We have far too many books in our house. We did get a book from McDonalds and felt it was a shame that it wasn’t just the start of the story as it was so condensed it missed a lot out. But all for a good cause.

  2. I am so happy to see that McDonald’s is joining the literacy effort by including books as part of Happy Meals. My children, who are both now adults, grew up looking forward to finding their treasures inside the Happy Meal Boxes. As an educator and a mom, I would have loved to see books instead of toys. Here’s hoping that a positive public reaction will encourage McDonald’s to make giving away books a permanent practice.

  3. Loving that books are the girl now and what good ones! Reading us such a huge part of my life. I really hope my children love it too when they grow x #fortheloveofBLOG

  4. suz

    It’s sad that some children don’t own books. I’m not a fan of McDonalds food but this is a worthwhile promo. Might have to take the grandkids for a Happy Meal or two ๐Ÿ™‚
    #Blogstravaganza

  5. Sarah - mud cakes and wine

    They sound great and can not wait to try them as it’s a treat birthday soon. He is such an amazing author loves all the books and even the children are excited about getting one #Blogstravaganza

  6. Kelly Edwards

    1/3 of kids in 2011! That’s a shocking stat. Certainly not my daughter who has a huge book collection! Thanks for linking up to #fortheloveofblog x

  7. I love that they are giving away books! That is so awesome! Books serve a purpose and are a real gift. Much better than plastic toys that inevitably just add to the plastic pollution in the oceans. #blogstravaganza

  8. Pingback: Novels (#Blogtober day 14) | Musings of a tired mummy…zzz…

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